Founded by Jessica Joseph, Season25 offers a new approach to digital talent management. The company was born to showcase change-makers within the black community and create a more inclusive and equal landscape within influencer marketing.
As a woman of colour, Jessica's mission is to strive for diversity within the creative sector.
Moving to London in 2016 and beginning a career in talent management, it became apparent that many campaigns were built solely on the commercial value of those involved and rarely ever would we see faces of colour.
Now more than ever, we need to start working towards real change. We need to support and uphold black creators. We need to ensure that brands and media titles across digital and broadcast, across publishing houses, podcasting and everything in between, understand the value of truly diverse partnerships.